Exhibition Design for a SupaGrow Brand Launch
When Vital Earth Sales Ltd prepared to introduce their new compost brand, SupaGrow, they knew it needed to make an impact. Their chosen stage was Glee, the UK’s leading trade show for garden, home and gift sectors. With fierce competition and a need to generate fast brand recognition and sales, Vital Earth turned to oodle to create an exhibition presence that would stand out.
Exhibition design that grows engagement
We created a bold, immersive stand design that invited visitors into a lush, landscaped garden. 3D visual mock-ups helped the Vital Earth team visualise their stand before anything was built, enabling quick and confident decision-making. The display theme extended to custom elements like branded bean bags, which gave the space a relaxed, approachable feel and drew praise from other exhibitors.
A full suite of brand support
The success of SupaGrow’s launch wasn’t just about the stand. oodle provided the full range of graphic design and print services, from embroidered workwear to brochures, business cards and product catalogues. This ensured brand consistency and made oodle a single source for everything the Vital Earth team needed.
A SupaShow with real ROI
Over the three-day event, SupaGrow achieved what it set out to do. The Vital Earth team secured over 100 qualified leads and placed orders that covered the entire investment in the exhibition. Market penetration quickly followed, with products entering two major garden centre chains.
This is exhibition design with purpose. At oodle, we combine branding, graphic design and event collateral to deliver memorable experiences that create real business results.
